16th of April, 11:00 AM CEST
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According to McKinsey 76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization, etc) during the Pandemic. C-commerce replacing E-commerce, moreover CRM are fading into oblivion while CDPs are growing. You need to be prepared for the Post Pandemic & Cookieless eCommerce revolution if you want to keep your business on top.

Join our exclusive webinar and learn:

  • What is affecting the change in Commerce
  • Shift from E-commerce to C-commerce (DTC, C2M trends)
  • Why companies are switching from CRM to CDP
  • Entering the cookieless era (First and Zero Party Data)
  • CMO & CTO value creation framework, and low tech burden martech
Greg Blazewicz

Greg Blazewicz

Founder & CEO, SALESmanago

Over 20 years of experience in digital marketing. His career started in marketing agencies in New York and London. For 6 years held position of Marketing Director at Comarch – one of the largest European IT solutions provider. In 2006 nominated a CEO of Interia, one of the largest horizontal internet portal in Europe listed on Warsaw Stock Exchange employing over 250 people. In 2008 started as Entrepreneur creating software for marketing teams as a result of which in 2011 founded SALESmanago Marketing Automation. An author of the widely popular in Europe book “Marketing Automation Revolution”. Greg is also lecturer at Universities, helping other technology startups and regularly running marathons. He is a finalist of 2014 EY Entrepreneur of the Year contest.

Why you should join?

Marketing Automation has been one of the fastest growing markets in recent years. Spending for marketing automation tools is expected to reach $25.1 billion annually by 2023. Still, only 51% (on average) of companies are currently using Marketing automation.

  • 79% of top-performing companies have been using marketing automation for three or more years. (Venture Harbour, 2017)
  • With more than half of B2B companies (58%) plan to adopt the technology. (Emailmonday, 2018)
  • Modern technology could automate 45% of the activities people are paid to perform (Mckinsey, 2017)

Communication must be personalized in today’s competitive market. Only by knowing what your clients need can you communicate in a way that draws their attention. SALESmanago Marketing Automation helps you understand those needs and expectations, and provides the right tools to address them.

  • 54% of marketers say increasing engagement rate is their top email marketing priority. (Ascend2, 2016)
  • 42% of marketers do not send targeted email messages; only 4% use layered targeting. (MarketingProfs, 2016)
  • Recipients are 75% more likely to click on emails from segmented campaigns than non-segmented campaigns. (MailChimp, 2017)

Knowing how to react to the latest trends with suitable solutions is crucial for your strategy. Make your marketing team work at peak efficiency. Reduce expenses and time spent on preparing campaigns, and get more conversions on your website. Achieve all this with Marketing Automation!

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